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Makeup

The 5 Best Drugstore Makeup Brands

Valentina Cruz  /  October 18, 2026  /  2 min

No one said you had to splurge on luxury makeup brands for a stunning look. Despite what the influencers say, you can rock a whole face of drugstore makeup without breaking out—or breaking the bank. These companies haven’t…

Treat Yourself a Little—At Affordable Prices

No one said you had to splurge on luxury makeup brands for a stunning look. Despite what the influencers say, you can rock a whole face of drugstore makeup without breaking out—or breaking the bank. These companies haven’t steered us wrong yet, and we’re here to share our top picks for the best brands.

1. L’Oreal

L’Oreal was founded by a chemist, so you know you’re getting the best looks possible. With thousands of researchers and years of experience under their belt, this company consistently brings top-performing formulas, well-matched foundations, and the boldest lip colors around.

The 5 Best Drugstore Makeup Brands
Photo: Frettie on Wikimedia

2. Maybelline

Maybe she’s born with it…maybe it’s Maybelline! Catchy phrase aside, just about everyone has reached for a Maybelline mascara once in their lives. These guys know how to rock the basics: foundation, concealer, and mascara. Sure, they have dozens of products to their name, but simplicity is best with them.

The 5 Best Drugstore Makeup Brands
Photo: Aggeliki Siomou on Pexels

3. Physician’s Formula

Physician’s Formula is one of those companies that delivers luxury at fair prices. It almost seems unfair to call them a drugstore brand! Not only do you get long-lasting results, but you can also rest easy knowing that you’re wearing a cruelty-free brand.

The 5 Best Drugstore Makeup Brands
Photo: Canmenwalker on Wikimedia

4. e.l.f Cosmetics

If you need something affordable, look no further than e.l.f. Simply put, it stands for Eyes, Lips, Face, and it’s one of the best quality brands on the market. However, perhaps the best thing about it is the price point. You literally won’t find better elsewhere.

The 5 Best Drugstore Makeup Brands
Photo: Tony Litvyak on Unsplash

5. NYX

NYX is a titan in the industry, having been around for well over a decade. You can count us among its biggest fans, constantly indulging in their incredible mascaras and setting sprays, or maybe rocking some of their loud lip colors.

The 5 Best Drugstore Makeup Brands
Photo: L'Oréal on Wikimedia
V
Valentina Cruz

Beauty editor.

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